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Locksmith Business Big News: Fake Locksmiths Should Worry!

Locksmith Business Big News: Fake Locksmiths Should Worry!

  • Locksmith Business Big News: Fake Locksmiths Should Worry!
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Locksmith Business Big News

August 20thLocksmith Business - Locksmith Business Big News: Fake Locksmiths Should Worry! of this year, a lawsuit against Google took place over the publication of fraudulent locksmith business who are advertising under names of other locksmiths, addresses that are not of businesses, and entirely fake businesses. These scams can earn millions of dollars by tricking people into thinking they’re real and legitimate locksmiths. This is affecting the business of locksmiths as well as regular customers. Not knowing who is the real deal can lead to high levels of anxiety and lost money. Read our post about some tips to avoid scams.

Google states they do what they can to stop these false ads and do manage to remove many, but customers are still being led into these scams found on search engines. Google’s main comment is that people should “do their homework” before hiring anyone, which is a fantastic point. There are only so many people Google can employ, and the process of placing listings and ads online (not just through Google) can be done easily from nearly any computer with the right knowledge. It is impossible for Google to monitor the entire internet, but customers feel there is more that can be done to prevent sponsored search results from leading to fraudulent locksmith business. In 2013, Google removed 350 million “bad ads” from search results, decreasing the number of these ads from the public.

The lawsuit was filed in a Virginia Federal Court and they state that Google “knows full well that it is publishing hundreds of names of locksmiths who are performing those services illegally, yet continues to do so.” Locksmiths who are not licensed or accredited are posting listings using well-known names and addresses for apartment complexes to look legitimate, but are unskilled, uninsured, or somehow tricking people out of money after doing little to no work.

As a refresher, doing research on a locksmith company before you need one can save your life. Check out rates, services, and accreditations of local locksmiths and chains. Ask questions, and be safe when they arrive. If no work is done, they can’t insist you pay them. Avoid companies who arrive in unmarked vehicles or places without addresses. If addresses are present in the ad or phone book listing, search the exact address and see what comes up, the results may shock you. Apartment complexes being listed as locksmiths (or any other service) can mean at least two things: the person is running this out of their home, or they’re using that address hoping no one will double check it.

Before you ever lock yourself in or out of something, find a great 24/ locksmith, like Anytime Locksmith. Call us today to ask about rates, ask about services, and check out our website for reviews and more information.

Trust a locksmith business before you’re in a situation where you panic and call someone who will try to scam you out of your hard earned cash.

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  • Locksmith Business Big News: Fake Locksmiths Should Worry!
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Locksmith Business Big News: Fake Locksmiths Should Worry!
Locksmith Business Big News: Fake Locksmiths Should Worry!
Locksmith Business Big News: Fake Locksmiths Should Worry!
Locksmith Business Big News: Fake Locksmiths Should Worry!

Locksmith Business Big News: Fake Locksmiths Should Worry!

 
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